Sales Manager – Timber Frame

Sales Manager – Timber Frame

Application deadline: 20260423

Overview

Founded in 1913, Glennon Brothers is a leading timber processing Group operating across Ireland and the UK, with over a century of experience and a strong, well‑established growth story. Today, the Group operates through a portfolio of respected brands including Glennon Brothers, Balcas, DTE, Alexanders Timber Design and, most recently, Pontrilas, reflecting both its scale and strategic expansion.

As a recognised leader within the Green Tech and sustainable construction sectors, the Group is dynamic, innovative and firmly focused on long‑term, responsible growth. Across its brands, Glennon Brothers supplies a wide range of timber products to the Irish and UK markets, serving the construction, pallet wood and fencing industries. The Group also manufactures timber frame homes and engineered roof trusses for the housebuilding sector and operates several combined heat and power (CHP) and wood pellet manufacturing facilities.

Following the acquisition of Pontrilas in January 2026, the Group has significantly increased its turnover and expanded its workforce to over 1,400 colleagues. This growth has been driven by a strong commitment to its people, a customer‑focused service ethos, and continued investment in advanced technology and operational capability. Glennon Brothers operates a multi‑site footprint across Longford, Fermoy, Enniskillen, Troon, Irvine, Windymains and Invergordon, providing a diverse and collaborative working environment across its Group brands and functions.

Principle Objective

Reporting to the Head of Timber Frame, the Sales Manager is accountable for driving sustainable, profitable revenue growth across an assigned territory by executing a clear territory strategy, developing high‑value customer partnerships, expanding key accounts and securing targeted new business opportunities within the timber frame and housebuilding markets. The role plays a critical part in positioning us as a trusted, solutions‑led partner, ensuring the company value proposition is consistently represented through all customer engagements. Working closely with Operations, Technical and Customer Service teams, the role ensures customer demand is effectively translated into a well‑governed, forecast‑driven order book, supporting operational planning, service excellence and long‑term customer retention. This is a field‑based commercial role with clear accountability for territory performance, pipeline health, forecast accuracy and disciplined sales execution, contributing to predictable growth and improved commercial outcomes.

Knowledge & Experience

  • Proven experience in a field‑based B2B sales role, ideally within timber frame, off‑site construction, MMC or building materials.
  • Demonstrated success in managing key accounts and developing long‑term customer relationships.
  • Experience working with structured sales processes, forecasting and pipeline management. Commercial awareness with the ability to balance customer needs, pricing and operational capability.
  • Experience operating in a manufacturing or make to order environment where sales accuracy and forecasting directly impact operational performance. Comfortable engaging with stakeholders at multiple levels, including senior decision‑makers.

Key Responsibilities

  • Own and deliver agreed annual sales targets across revenue, volume and margin.
  • Develop and execute a structured territory and account management plan aligned to business priorities.
  • Build and maintain strong, long‑term relationships with key customers, decision‑makers and influencers.
  • Identify, pursue and convert new business opportunities within the timber frame and housebuilding sectors.
  • Manage the full sales lifecycle, from initial engagement through quotation, negotiation, order placement and handover.
  • Maintain an accurate and well‑governed sales pipeline and order book to support production planning and service delivery.
  • Work collaboratively with internal stakeholders to align customer requirements with technical capability and manufacturing capacity.
  • Represent the company value proposition professionally in all customer interactions.
  • Capture market, customer and competitor insights to inform pricing, offering and commercial decision‑making.
  • Maintain accurate sales forecasts and pipeline reporting to support production planning, capacity management and service performance. Maintain disciplined use of CRM systems and reporting tools to ensure data accuracy and visibility.

Essential Competencies

  • Commercial Execution: Delivers results through disciplined planning, prioritisation and follow‑through.
  • Customer Focus: Builds trust‑based relationships and consistently delivers value to customers.
  • Territory Ownership: Takes accountability for market presence, account development and pipeline health.
  • Communication & Influence: Communicates clearly and confidently in both written and verbal settings.
  • Collaboration: Works effectively across functions to achieve shared business outcomes.
  • Continuous Improvement: Seeks opportunities to improve ways of working, service and performance.

Key Performance Measures

  • Achievement of individual and territory sales targets.
  • Growth and retention of key accounts. New business conversion within target segments.
  • Accuracy, consistency and timeliness of sales forecasting, pipeline management and CRM data quality.
  • Customer satisfaction and service delivery outcomes.

Key Relationships

  • Head of Timber Frame – sales performance, territory priorities, forecasting and strategic alignment.
  • Operations & Manufacturing Teams – demand planning, capacity alignment & service delivery.
  • Technical & Design Teams – customer solutions, specifications and technical support.
  • Customer Service & Order Processing – order management, customer experience and issue resolution.
  • Finance / Credit Control – pricing governance, customer terms and commercial reporting.
  • Marketing – campaigns, market positioning, customer communications and sales enablement.
  • Key Accounts & Strategic Customers – relationship management, account development and retention.
  • Housebuilders & Developers – new business opportunities and long-term partnerships.
  • Architects, Engineers & Specifiers – early engagement and solution development
  • Industry Bodies & Events – market insight, networking and brand representation

Contract

Contract type: Permanent
Hours: Full time, 40 hours per week – Monday to Friday

Benefits

  • Competitive Basic Salary
  • Pension Scheme
  • Company Car
  • Colleague Savings Scheme
  • Educational Assistance
  • EAP

How to apply

If you’d like to apply for this role, or find out more, please contact Jennifer Hastings at Jennifer.Hastings@glennonbrothers.co.uk.

Don’t meet every single requirement? Studies show that some candidates are less likely to apply unless they meet every requirement. At Glennon Brothers, we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Disclaimer: Glennon Brothers reserves the right at any time to change, delete, or add to any of the provisions of this Role Profile at its sole discretion, and it is the colleague’s responsibility to familiarise themselves with these changes. Furthermore, the provisions of this Role Profile are designed by Glennon Brothers to serve as guidelines rather than absolute responsibilities and duties.